when started this blog first time last summer motivate myself plow through book felt compelled write because even though book writers like writing down wasn't going simple just opening letting flow knew tried putting words into endless scroll blank microsoft word pages saving bits progress each closing document then starting over next would seem overwhelming futile tossing stories into abyss needed audience even just husband friends needed audience expect something fresh from which kept moving rather than over-thinking over-working everything needed format that looked nice could include headlines photos tags categories those people easily fooled when things look together imagine they together looking writing blog format would help understand more clearly structure ultimately what needed myself blogger turned blogging practice into little writing course syllabus story story them down sending them into virtual world where dozen people would read them eventually months later realized meat book there ready expand polish abandoned blog turn best posts into book feeling little system worked quite nicely after never wanted blogger about months later when book proposal being reviewed couple publishers first heard phrase author's platform love your book what's your author's platform ahead google like first you'll says having platform important that many experts recommend that start build your platform long before you're ready submit your book publication nice know another article found says some authors focus solely writing their books thinking they work their platform after book published unfortunately business doesn't work that right some authors like example more i've learned about author's platforms more i've worried about losing myself while process branding myself that first article referenced goes what need angle gimmick will that helps reach your target readers it's ironic because what living help clients develop brands reach audiences finding that angle boiling things down essence making whole effort effective thought doing that myself leaves cold part problem just don't have time blog want can't imagine time read another blog bigger issue that idea creating brand myself goes against very point book whose subtitle living life between that between refers directly efforts avoid hard fast categories like christian secular professional personal don't want chose between stories heart ideas mind between private matters public ones don't want figure primary audience going even gender alone life experience like divorce spent first years life trying into right category with right angle gimmick trust didn't work past years i've worked hard un-define myself while same time gathering random aspects into cohesive person embrace stay true that tell stories others will drawn stories that become blog about this life between process hope un-defined will have luck gathering random assortment others striving find that happy balance living grey will anti-platform-platform speak rag-tag group people that imagine will roughly mirror richly diverse somewhat random community people i've gathered life when think about this excited started welcome halfway normal take 