Stereotype = when someone recklessly attributes generalities to individuals. I think we have to be  careful how we use the word. Lander is making generalities they are only stereotypes when we start assuming that because a person is white that they like such and such (sorry I had to say it).

I actually don't like the book/website because it is limited and Lander is making bad generalizations. It is really only touching on one section of white America. Think about lower class white, or more blue collar whites, or inner-city whites, it isn't really stuff "white" people like it is stuff a certain level of educated and socialized white like.  

The site is interesting because I think it someways it is actually fortifying a white culture (in the shallow sense of the word) rather than exploring one.  And in fact that white culture may be much more minimal than he presents. I think Lander pulls out something he has anecdotally noticed his friends liking - i.e. Bob Marley - and then mentions it. I think when many folks read this they either elevate their listening to Marley occasionally as an actual part of their culture, think of their white friends who listen to Marley, or that think many black (or other non-whites) don't like this so if must be a white thing. I think about the Farmers Market's in Fort Wayne. When I go I see mainly white people, but the number of white people far from make it something generalized to broad "whiteness".
 
But there is something important int the site too. It affirms that there is white culture - more appropriately various white cultures. White folks denying that they have a culture and assuming their actions are universally normal is a big hindrance to actually multiculturalism, diversity and reconciliation. Perhaps even if the site is limited it will start more white folks thinking about their ethnic identity. 

I think it is bittersweet to see this happen. Like I mentioned, it is good to acknowledge that their are differences based on race, but it is also dangerous because we often limit it to that . We literally make things black and white and don't examine the variations and blending. So many black folks have to fight the assumption that we ALL like, fried chicken, rap, baggy jeans, the N-word, basketball etc. and conversely fight being called "white" when we don't like those things or happen to like NPR. Also, some white folks fight being called a "wigger" when they are genuinely a child of Hip Hop culture. 

Kris, you are fine on the diversity point. I actually think he is a little off here though. I think some white folks like to think they have diverse friends, but not really have them - I am not talking about you :).I classify our generation's - for whites and others - and a "chopstick diversity" many know Chinese food, but not Chinese-American or Chinese values, culture etc. Diversity is cool, but it isn't real. PLUS, I know plenty of white folks of all ages where I am their Black friend, or haven't really every had a real relationship with a Black person. Research proves that is MUCH more the norm and that ethnic Minorities both favor and live more diversely than whites. 

OK, I am done.